Privacy Policy

PhonePe Pulse available at (hereinafter referred to as “Pulse Website” or “Website”) is a website offered by PhonePe Private Limited (“PhonePe”), a company incorporated under the Companies Act, 1956 with its registered office at Unit No.001, Ground Floor, Boston House, Suren Road, Off. Andheri-Kurla Road, Andheri (East) Mumbai – 400 093, India. This policy describes how PhonePe and its Affiliates/Entities/Subsidiaries/Associates collect, store, use and otherwise process your information while using this Website. This Website shows trends, insights, blogs, statistics, and other content/information which is provided to you solely for informational purposes. The purpose of the Website is not to collect any personal information, however, information as stated in this Policy may be processed while you access the Website. By using/accessing the Website, you expressly agree to be bound by this Privacy Policy (“Policy”) and the applicable terms and conditions. We value the trust you place in us & respect your privacy. Hence, we maintain highest standards for user information privacy.

This Policy is published and shall be construed in accordance with the provisions of the Information Technology Act, 2000 including any amendments thereof, from time to time, the rules thereunder as applicable. If you do not agree with this Policy, we request you to not use or access this Website.

  1. Information Collection

    1. Cookies and similar technologies

      Cookies and other similar online tracking technologies are small bits of data or code that are used to identify your devices when you use and interact with our Website. Through cookies, we may obtain information such as your device type, pixel density of your screen, height, and width of the screen We use cookies or similar technologies to improve the responsiveness of the Website for you, to collect information in order to assign each visitor a unique & random identification number, and to understand your individual interests using the identified computer/device. Unless you voluntarily identify yourself, we will have no way of knowing who you are, even if a cookie is assigned to your computer.

    2. Log file information

      We automatically collect limited information about your computer's/device's connection to the internet, including your IP address, when you visit the Website. Your IP address is a number that allows computers attached to the internet to know where to send the data -- such as the pages you view. We automatically receive and log information from your browser, including but not limited to your computer's name and your operating system.

    3. Clear GIFs

      We may use "clear GIFs" (Web Beacons) to track your online usage patterns in an anonymous manner, without personally identifying you.

  2. Purpose and Use of Information

    We may process your information for the following purposes:

    • to deliver our web pages to you upon request
    • to remember your preferences
    • to identify popular news stories
    • to remember you last accessed the Website
    • to tailor the Website to your interests and enhance user experience
    • to measure traffic within the Website
    • to improve the quality, functionality and interactivity of the Website
    • to debug in case of failures
  3. Information Sharing and Disclosure

    • We may disclose your information to any authorized/competent government, statutory, judicial or quasi-judicial bodies if required to do so by law or in good faith we believe that such disclosure is reasonably necessary to respond to subpoenas, court orders.
    • We through this website do not share any personally identifiable information to third party websites/advertisers /ad-servers, without your consent.
  4. Storage and Retention

    • We store and retain information for a period no longer than it is required for the purpose for which it was collected. However, we may retain information we believe it may be necessary to prevent fraud or future abuse or if required by law such as in the event of the pendency of any legal/regulatory proceeding or receipt of any legal and/or regulatory direction to that effect or for other legitimate purposes.
    • Once the information has reached its retention period, it shall be deleted in compliance with PhonePe's policy on retention and data deletion.
  5. Reasonable Security Practices

    • PhonePe is an ISO27001 and PCI-DSS certified entity and has deployed technical and physical security measures to safeguard your information. We understand that as effective as our security measures are, no security system is impenetrable. Hence, as part of our reasonable security practices, we undergo strict internal and external reviews to ensure appropriate information security encryption or controls are placed for both information in motion and information at rest within our network and servers respectively. The database is stored on servers secured behind a firewall; access to the servers is password-protected and is strictly limited.
  6. Third-Party Products, Services, or Websites

    • We may include links to other websites/apps on this Website. Such websites/apps are governed by their respective privacy policies, which are beyond our control. Once you leave our servers (you can tell where you are by checking the URL in the location bar on your browser), use of any information that you provide on such websites/app is governed by the privacy policy of the operator of the website/app, you are visiting. That policy may differ from ours and you are requested to review those policies or seek access to the policies from the domain owner before proceeding to use those applications or websites. We do not accept any responsibility or liability for usage of your information by these third parties or their policies. Website may also include link to PhonePe website ( which is governed by a separate privacy policy made available on such website. You are requested to read PhonePe's privacy policy for any information shared or processed on PhonePe website.
  7. Your Consent

    • We may process your information with consent. By accessing/using this Website and/or by providing your information, you consent to the processing of your information by PhonePe in accordance with this Policy.
  8. Changes to this Policy

    • Since our business changes constantly, so will our policies. We reserve the right, at our sole discretion, to change, modify, add, or remove portions of this Policy at any time without any prior written notice to you. We may, however, reasonably endeavour to notify you of the changes, it is your responsibility to review the Privacy Policy periodically for updates/changes. Your continued use of this website, following the posting of changes will mean that you accept and agree to the revisions. We will never make changes to policies in order to make it less protective of information already shared by you.
  9. Contact Us

    • In case you have any questions or concerns regarding the processing of your information or this Privacy Policy you may write to us using this link We are committed to answer your questions within a reasonable time period. Any delay in the resolution time shall be proactively communicated to you.