Fun Facts

Find fascinating trivia and facts about the digital payments industry

  • The Rise of UPI!Pegged at 250-300mn users today,

    the number of registered UPI users in India has grown more than 10x with 100% YoY growth since FY 19.

  • 'Bharat' goes digital!Over the past two years, 60-70% of new mobile payment customers

    in India come from Tier 3-6 locations

  • India becomes Pro-UPI!Cash has witnessed a 50% decrease

    with 60% users shifting to UPI as compared to pre-covid times

  • North East pays for its shopping digitallyThe North East region has witnessed a 43% increase

    in merchant transactions (offline+online) in Q1 2022 as compared to Q4 2021.

  • No more Monday blues!Average spend of a PhonePe user

    increases by 35% from Sunday to Monday

  • North-east runs on digital payments!Recharge/Bill Payments is the second-highest use case

    in 5 out of 7 North-Eastern states

  • All that glitters is Gold161% jump in digital gold sales

    during the 2021 festive season on the auspicious occasion of Dhanteras!

  • We know how to unwind!Over 37% of all transactions post 6pm

    are from offline food & beverage stores

  • Health on our fingertips!143% increase in online transactions

    for medicines & wellness in 2021 during lockdown 2.0 as compared to the previous quarter!

  • Mizoram for the win!Rs. 3,080 spent on an avg

    by a Mizoram resident on PhonePe in Q3 2021 - the highest ATV in the country!

  • Insurance goes big!With an 80% growth

    two-wheeler insurance turned out to be the most popular PhonePe insurance category in Q3 2021

  • Tri-City tales!With a 50% spurt,

    Chandigarh grew its transactions more than any other city in Q3 2021

  • Off the charts growth!A jump of 142% in transactions

    seen in Alappuzha district in Q3 2021, year on year. With one of the lowest altitudes in India, digital payments seem to be soaring way above the ground here.

  • Long rides, made easy!Almost 70% of FASTag recharges

    in Q3 were accounted for by Tier 3 cities in the country. Looks like they hit the roads the fastest, once lockdown restrictions were lifted!

  • Scaling new heights!61% year-on year increase

    Nanda Devi (in Chamoli District), witnessed a 61% year-on year increase in transactions in Q3 2021. Despite being at the highest altitude in India, it seems there’s no going off the grid here.

  • Shagun for good luck!Over 30% users

    believe in shagun - they tend to add Re.1 to the amount they send to their contacts!

  • The digital red note₹1000

    Is the most common amount transfered to a contact

  • Payment hour after work hours!Almost 10%

    of the daily transactions happen between 7-8 PM. We have a committed workforce - chores and payments only after work!

  • Small towns save big₹30,000

    is the average Mutual Funds investment of Patiala users, which is 2.5x of Mumbai!

  • The unusual suspectsThe top 5 cities

    leading in offline merchant transactions are Bengaluru, Nashik, Aurangabad, Visakhapatnam & Rangareddy District!

  • Going where the road takes him75 petrol pumps

    A PhonePe user transacted at a whopping 75 petrol pumps, across 13 states in 2020!

  • Ever essential groceries!350+ payments

    A grocery store in Ahmedabad, accepted 10,000+ digital payments in May '21 - over 350 payments a day!

  • Telangana goes digital44% penetration

    44% of Telangana's population uses digital payments - the highest in any state!